An appropriate university logo or school logo should be featured on everything produced by or for the university, including shirts, coffee mugs and promotional items. Modified logos are available from the Office of Public Affairs for special applications such as engraving, silk-screening and embroidery.

PowerPoint presentations and traditional slide presentations should feature the correct logotype on the title slide and on the closing slide to reinforce the institutional identity. A logotype is not required on every slide; in fact, this can detract from the information presented in the slide.