Table of Contents
Media Spotlight
During October 2004, 124 media placements about The University of Texas Health Science Center at Houston reached a potential audience of about 23.6 million people. The following is a sample of those media placements.
Drs. Lisa DeYbarrando and Adelaide Hebert tell patients not to hold the mayo -the condiment is good for killing head lice, Houston Chronicle "Health & Medicine" Page, Oct. 7.
Dr. Terry Clyburn tells about a minimally invasive hip replacement that can help children with juvenile rheumatoid arthritis enjoy the freedom of improved mobility, KTRK-TV, Oct. 12.
Dr. Lucho Rossman is eliminating fibroid growths by using a new procedure that can spare the uterus, Houston Chronicle "Health & Medicine" Page, Oct. 14.
As the public begins to worry about the flu, Dr. Grant Fowler explains that we are still far from flu season and have alternatives to the now-scarce vaccine, KTRK-TV, Oct 14 and 15.
Dr. Mike Shannon and baby Hannah (daughter of Darla Brown) demonstrate everything a mom needs to know to keep a toddler's teeth in tip-top shape, KPRC-TV, Oct. 15.
En espaņol, Dr. Carlos Moreno discusses why the claims of energy drinks like Red Bull - now popular in parks and clubs - are medically dubious, Telemundo's KTMD-TV Noticiero, Oct. 20.
Drs. Steven Kelder and Deanna Hoelscher talk about how the CATCH program is helping Hispanic kids in elementary schools across Texas learn to stay fit and fight obesity, Houston Chronicle, Oct. 24.
Dr. Frank Arnett explains how polymyalgia rheumatica, which can be effectively treated with Prednisone, differs from rheumatoid arthritis, KHOU-TV, Oct. 25 and 26.
At the Recreation Center, Drs. Ward Casscells and Mohammad Madjid tell that vigorous exercise after the flu is dangerous and makes heart attacks possible - common-sense cautions are urged, KTRK-TV, Oct. 26 and 27.
Drs. Pablo Okhuysen and Thomas Lux agree that there's no need for panic about the flu vaccine shortage - common-sense prophylactic measures still apply, KHOU-TV "Up Close" segment, Oct. 26.
Pediatrician Dr. Michelle S. Barratt comments that boys using body sprays, prompted by the socialization urge, "is not a bad thing," but ads go too far with sexual images, the front page of The Wall Street Journal, Oct. 29.

